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To become the world's leading cosmetic company for mixed and dark skin.
To develop and manufacture great natural skin care products for mixed and dark skin and offer quality and comprehensive beauty solutions to our customers. .
We offer the world’s most innovative beauty products for cosmetics, fragrance, skin care products, hair care products and salon services for black and mixed skins.
All our product formulas are developed In France, known for its expertise in skincare, and dermatologically tested in the best French laboratories as well as designed with objective of serving Black skin.
Quality should never be compromised, that’s why we are dedicated to quality and standard that extends to all internal and external processes and procedures on a daily basis; it is part of our company, the way we work, and why we take pride in what we do.
We are committed to providing you as many raw materials as possible derived from truly natural to bring the best result designed for mixed and dark skin, and sustainable sources allowing us to create pure natural products that are commercially not available.We are committed to offering you only pure organic ingredients that are certified.