We are dedicated to our customers. We have researched to understand their needs and we have discovered beauty trends. We know our future is bright and we stand out. We know even youngsters are interested in anti-aging products and selfies. Facebook and Instagram are flooded with these images. Photos are shared and faces are examined. Many are dissatisfied. This also leads to higher incidences of low self-confidence and depression. Now, the potential to help them exists.
An action to try and help when all seems lost. We also know that what you eat may trigger skin problems. As skin care professionals, we feel it is our duty to make consumers aware that they need to eat healthy foods for the body.
We also know that customers are leaning towards products that are truly pure. Our goal has been to meet and exceed these expectations. We’ve gone through a decade of study on black skin, know this neglected group and made it our mission to serve it. We do not forget the mixed skin group as well. These skin types can also have sensitive skin issues and our products’ characteristics allow us to provide an excellent product for them.
We are constantly seeking to expand beyond our country to global locations. Black and mixed skin population are our niche. Our contribution will be positive. Women and men who had a dream and the tenacity to follow it created this industry. They developed a talent to notice patterns, whether they originate from discussions, exchanges, or religious traditions.
We are sincere when we talk about fragrance free. Our products’ safety is scientifically proven and we want consumers to care about their skin’s health. We don’t promise perfection but being comfortable in the skin in which they were born. We want this population to be confident in their looks and not the media’s standard of beauty.
Indoor tanning has been outlawed for minors. This treatment is linked to occurrences of skin cancer. Those young people with lighter skin tones still need to protect their skin.
We are always learning and wish to become active in getting business acumen and education. This means more that swamping in-boxes with events, offers, and pitches. We aim to personalize the experience with expertise, engagement, and strategies. It is our responsibility to create quality beauty products. If you ask any black person what is lacking in the skincare industry, they will probably answer a proper presentation of our needs. We acknowledge their desire for real results with natural ingredients. Another thing; we actually deliver what we promise. We are their voice channeling the strong, determined persona shown on their face. With this in mind, our customers are not just order numbers but real persons. We need to reach them by existing in every level and through every channel because we know we offer the right product for them.